#RadioIndiana

Radio Drives Traffic 11.9

Radio Drives Store Traffic

On Average, Medium Delivers 22% Lift In Customer Visits To Brick-&-Mortar Locations. The following is the Executive Summary of a report this fall between The…




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Indiana Had 5th Most Ballot Issue Ad Spend

  If you’ve turned on your radio, television, or are reading this blog, you’ve surely seen at least one of the hundreds of advertisements from…




9.17 Pandora Pic

Declining Audience, Rising Revenue For Pandora

Programmatic Ad Buying Now Available On Its Platform. Excerpts below from an Inside Radio story published earlier this month. For a second consecutive year, Pandora…



Media Graph

Americans Spending Nearly Half The Day With Media

Nielsen Report Shows Radio Holding Steady Between 14-17% Of Adult Media Consumption Regardless Of Age. According to the first-quarter 2018 Nielsen Total Audience Report, American…