Getting To Know People Who Make Our Advertising Happen – 5 Questions With Account Coordinator Dan Dripps
Media is obviously a people-business. Personalities on-air, on-line and in social media create content that attracts audiences.
But many more people are involved in our daily operations than just the voices you hear, the faces you see or the authors you read. Without these behind-the-scenes roles, sponsorship fulfillment to our audiences wouldn’t happen.
Today, Radio Indiana introduces you to Dan Dripps, the new Account Coordinator working with John Griffin.
Dan’s role is a hybrid position; providing a heavy dose of admin support for, and appropriate customer relations to specific sponsors affiliated with 1070/107.5 THE FAN, WIBC & Network Indiana.
As an Account Coordinator it is Dan’s responsibility to handle orders, make sure your ads are getting produced and set to air, send you your times reports when needed, and he also will help with any special invoicing request.
Sponsors are mission critical in this industry. What is the best part of your job as Account Coordinator involving them? The best part of my job is building relationships with people from around Indianapolis, finding out what their needs are, and then using the full array of tools available to Emmis to create a positive impact for our partners.
What prior work experience and/or current skill set helps you the most now in this role? My previous experiences in Sponsorship Sales are through my internship with the Colts as well as my position as the Sports Marketing Director at MKE Sports & Entertainment. They have helped me become incredibly organized as well as a very personable person. Organization is key in this position, as there will be moving pieces every day that will be dependent on my ability to keep them in order. And being personable is always a must in sales, as building relationships is one of the greatest parts of the position.
What is the most memorable advertising project you’ve worked on? The most memorable advertising project I have worked on was the Anthem Angels promotion during my time at the Indianapolis Colts. The promotion is designed to honor heroes in our community, some of which go unnoticed without our program. It is often people who are doing nothing more than their job, or simply what they think is needed, to help out their community. With this promotion, I was a part of selecting winners and promoting the program itself through various avenues. The greatest takeaway I had from the project was the incredible amount of unsung heroes there are in our communities every day, and how an organization such as the Colts can use their influence to shed light on these incredible individuals.
About your own media interests & tastes… When you’re not working, what kind of radio programming or podcasts do you like to listen to? I spend almost all of my time on the radio with The Fan. I have been listening to it for years ever since I moved back to Indianapolis. Being a huge sports fan, I have made it a regular habit to keep my radio tuned to 107.5 anytime between 6am – 7pm.
And which person or site do you find most interesting on social media, and why? Pat McAfee has always been a great follow throughout his NFL career. Ever since he retired and joined Barstool, it has been even better as he can be even more creative and push more boundaries. His commitment to staying in Indianapolis also makes his content that much more personal as well.